To improve campaign response rates you need to drive campaigns across multiple channels – email, social and mobile. This delivers a more cohesive approach and offers multiple touch points with your consumers. With eMarketing Suite you can communicate with all of these channels via a single marketing hub, allowing you to repurpose content without the need for multiple solutions. This saves valuable execution time, reduces training costs and improves campaign effectiveness.
Still by far the most effective communication channel with over 90% of consumers checking their email accounts every day. Response rates on email far outstrip any other method of communication. eMarketing Suite enables fast and easy creation of emails based on flexible templates allowing dozens of different configurations for different campaign types.
Facebook, Twitter and other social networks have gained significant momentum over the last couple of years and eMarketing Suite enables you to share content either in part or as a whole on over 15 different social media platforms. >> More on emarsys Social.
Hundreds of new devices are brought to market every year and more people are using them to read email ‘on-the-go’ rather than from their desktop computers. eMarketing Suite with Mobile Sense allows you to maximise the potential of these devices by automatically creating a mobile friendly version of your content that improves click through removing the worry of what device will open your email. >> More on Mobile Sense.