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Infographic: The Ultimate Checklist for Optimal Email Deliverability

Lindsay Tjepkema
Lindsay Tjepkema , Global Head of Content , Emarsys

Digital marketers send tens of thousands of emails every year, and it’s not enough to simply assume that every email makes it to an inbox. Marketers must take steps to ensure all emails reach their intended recipients, which in email marketing is termed ‘deliverability’. Simply put, this means organizations must take proactive and precautionary measures to make sure their emails don’t get caught by spam filters.

Today, regulations such as the CAN-SPAM laws, combined with consumer concerns about privacy, have made it even more critical for marketers to take these easy steps towards maximum deliverability.

Let this infographic be your go-to guide for all things deliverability, and ensure your organization checks all the boxes to guarantee your marketing emails are getting the results you desire. 

Want to dig a little deeper? Download our newest deliverability whitepaper here.