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Email Marketing

Powerful 1-to-1 email marketing

Create dynamic and vibrant email content for your recipients, and effortlessly harness the number one engagement channel that is at the heart of any successful marketing strategy.

Easily personalize and automate content to make one-to-one connections with each and every customer on an individual level.

Truly personalized email

Captivate customers with amazing personalization and send individually tailored messages at scale.

AI-driven product recommendations and conditional content let you quickly and easily enhance content to make it relevant to each individual recipient.

Learn more about content personalization.

Automate contextual personalization by time, weather, location, or device for each individual, as the email opens.


Populate your email with context-sensitive content at the exact time it is opened, and further increase engagement with very few resource requirements.
Reduce email build time, and keep content fresh by using contextual content blocks for low-effort, high-impact personalization.

Learn more about Open Time Content.

Automate contextual personalization by time, weather, location, or device for each individual, as the email opens.

Automated email strategy

Automate responses regardless of mail type, situation or context, and spend more time focusing content creation and strategy.

Pre-configure anything from simple purchase confirmations to complex multi-step campaigns, and let Emarsys take care of the operational admin.

Learn more about real-time marketing automation.

Sophisticated Campaign Management

Effortlessly put together email campaigns with Emarsys VisualCMS. Mobile-ready, responsive emails created automatically with predefined templates.

No HTML knowledge needed. Simply test, revise and finalize – our system takes care of the rest.

Learn more about Emarsys VisualCMS.

Built-in Mobile Readiness

Campaign-level, native mobile support means you create content once and the system optimizes how it should look and behave on devices.

Advanced content management functions let you define conditional mobile content to enable stunning and user-friendly mobile experiences for your recipients.

Learn more about mobile optimization.

Test, optimize, refine.

Create variations of your email content and use built in A/B/n split testing to see which version your customers engage with the most.

Pre-define success criteria and define sample size, then automatically deploy the winning content to rest of the recipients.

Campaign-Level Performance Insights

Understand the true impact of your email efforts via intuitive trend reports, campaign performance comparisons and more.

Analyze exactly when and how your campaigns perform using tools and metrics that let you truly understand recipients, and maximize the results.

Learn more about marketing intelligence.

Reliable inbox deliverability

Ensure maximum exposure for your content with our deliverability expertise, and know your message will reach the recipient’s inbox.

A wide range of tools and support from seasoned deliverability experts are available on demand, should you need any help.

Request a Demo